The headline is somewhat misleading – like The Wall Street Journal's Joanna Stern states in the following video – the Impossible Project has provided instant print cameras and film for a long time now and their film was the one that I used when buying a Polaroid SX-70 from Ebay (sadly defunct which meant wasting expensive film but I learnt alot in the process) a couple of years ago.
Fortunately, instant print cameras are making a comeback and now there are lots of options and brands to choose from. WSJ's Joanna Stern gives us some valuable advice about what to look for.