Inc. Magazine's columnist Glenn Leibowitz shares some of the best nuggets of writing advice found in best-selling author Stephen King's memoir "On Writing: A Memoir of the Craft" (2000).

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16 years ago, King shared everything he knows about writing in a book that instantly became a bestseller: On Writing: A Memoir of the Craft. Part memoir, part codification of his best writing strategies, the book has become a classic among writers.

I discovered -- and devoured -- it a dozen years ago, when I was trying to take my writing to the next level. I recommend it to all of my writer friends.

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4. Write for your Ideal Reader.

"Someone -- I can't remember who, for the life of me -- once wrote that all novels are really letters aimed at one person. As it happens, I believe this.

I think that every novelist has a single ideal reader; that at various points during the composition of a story, the writer is thinking, 'I wonder what he/she will think when he/she reads this part?' For me that first reader is my wife, Tabitha... Call that one person you write for Ideal Reader."

5. Read a lot.

"Reading is the creative center of a writer's life. I take a book with me everywhere I go, and find there are all sorts of opportunities to dip in. The trick is to teach yourself to read in small sips as well as in long swallows. Waiting rooms were made for books -- of course! But so are theater lobbies before the show, long and boring checkout lines, and everyone's favorite, the john."

Featured image: Stephen King at his home in '85 photographed by Raeanne Rubenstein. Via Dish Magazine.