Saturday, August 3, 2024

Book Review: "Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online" by Jeff Walker

Note: The following review is of a internet marketing book that I requested from Hay House UK, which they kindly sent me.



With the book ”Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams”, internet entrepreneur and marketer Jeff Walker, who’s one of the world’s foremost expert in the online marketing industry, clearly outline the steps you have to take to bring your business successfully online.


Jeff Walker started ut in the online marketing industry back in 1996 when he began to publish a newsletter teaching people about the stockmarket. It was a modest beginning, but since then his Product Launch Formula that’s been developed through extensive testing, has drastically changed the way we’re doing business online.


In "Launch", you’ll get all the essential information and tools you need to turn your vision of an online business into reality.


The Product Launch Formula process


In an easy-to-follow approach, Jeff Walker takes you through the Product Launch Formula process, and by that significantly increases your odds of being able to build a solid and profitable online business.


What You'll Learn


After you’ve digested all of this valuable information the book contains, you’ll know more of how to build an mailing list from scratch, how to write engaging sales letters, find out which the mental triggers are that turn prospects into paying customers, the important role of social media and email and how to use these tools productively in your online business, and how to work with pre-launches prior to the big launch.


Inspiring Case Studies


To help you put all of the information into practical use, the book is filled with inspiring case studies of people who have started or turned their online businesses into successful ventures by using the information you find in this book.


You Can Sell Almost Anything


This sounds all great, but what if you don’t have a physical product to sell, but are eager to bring your business online? Good news – Jeff Walker has covered this as well – you’ll learn how to both sell non- or physical products and services, and how to build an online business from scratch. It’s all here!


Get Additional Free Resources


”Launch” also comes with free resources – these include a four-part training video with Jeff Walker, a 30 minutes full-length case study video presentation, a special questions and answers session with Jeff shot on video, and finally, a video presentation in which Jeff takes you through his own strategies when launching this newly updated version of ”Launch”.


"Launch" - A Wealth of Inspiration and Assistance


Whether you already are running an online business or thinking about it, "Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams", will be a tremendously valuable source of inspiration and assistance on your way forward.